Author Archives: Gabby Nelson

Gabby Nelson
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Gabby Nelson
Director of Internal and External Communications
Posts (8)
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“Sleep Tight” Origins

I like words…so much so, if fact, that I majored in journalism in college. I like every thing about them. What they mean, how to correctly organize them, where they come from, how they turn into popular sayings when strung…

A Select Comfort Mattress is less expensive than you think!

A few weeks ago, I was flying home from Boston after a day-long meeting. As we lifted off, Sarah, my co-worker, and I were chatting about all things Sleep Number, including how excited we were to get back to our…

Livin’ La Vida Sleep Number

It wasn’t until I began to work for Select Comfort that I truly understood just how important sleep was to my overall health. I mean, I knew how awful it felt to be sleep deprived, but I didn’t realize I…

Going Back to School with Select Comfort

This morning, I had the opportunity to speak to University of St. Thomas students about how Select Comfort is creating relationships with Sleep Number bed owners (like you) in the online world. First, I must confess that I have a…

New Ad Campaign for Sleep Number

In my previous life, I worked for a public relations department that was part of a larger advertising agency. When I was there, I revered the “creatives” the guys and gals who lounged around on cool furniture and came up…

Sleep Number in the Times

Not sure if all of you read the New York Times Magazine article about sleep over the weekend. It’s very in-depth and takes an interesting look at all the things that can help people get a better night’s sleep. And,…

Live from New York

I seem to be on a travel theme, so I wanted to share something fun that happened to me while I was in New York last month. I had a chance to meet Tom Gerace, the genius behind Gather.com. And…

Travel Tips For A Relaxing Holiday Weekend

I have bad travel karma. Every time I travel, something happens. Sometimes it’s small, like a 20-minute flight delay. Sometimes it’s big, like smoke filling the cabin mid-flight accompanied by an emergency landing. When I was in Arizona last month,…